Wholesale & resorts

Put something warm and real on your counter.

Lodges, base-area retail, hotels, coffee bars, gift shops and outfitters. If your guests are cold, early, or coming off a long day, this is for them.

FORMAT 01

Single stick packs

One serving, at the counter. Impulse placement next to the register or the coffee line. Shelf-stable, no prep, and nothing wasted on what doesn’t sell that day.

FORMAT 02

4-count sampler packs

All four moments of the day in one box. The take-home after a guest tries a cup on the hill, and an easy add-on for gift shops, welcome kits and lodging.

FORMAT 03

Bulk packs & hardware

Food-service volume for lodge bars and cafeterias, with the dispensing setup that suits your space: gravity feeder, hot-drink dispenser, or straight from the box. Poured by the cup, thirty seconds, nothing to train staff on.

Two ways to run it, and they work together: pour it by the cup in food service, and sell singles and samplers at the counter so the guest who liked it can take some home.

Why it works behind a counter

  • Shelf-stableNo cold chain, no fridge space, no date-coding anxiety.
  • Thirty seconds to serveHot water and a stir. No equipment, no barista.
  • Sells in the cold hoursMorning and après, when the food case is quiet and the drink line isn't.
  • Real ingredientsBone broth, collagen, mushrooms, botanicals. A story your staff can tell in one sentence.
  • Takes homeGuests who try a cup on the hill buy a carton at the base.
  • Made by mountain peopleBuilt at Sugarloaf, tested where it's actually used.

Start a conversation

Tell us where you are.

We're building the first resort and retail partners now, ahead of a Kickstarter launch this fall. Pricing, minimums and lead times are shared directly.

We're a mountain company before we're a food company. Giving something back to the mountains and the people who work them is part of how we intend to build this. We'll have the specifics to share as we launch.